• Tuesday, July 13th, 2010
Put your visitors before the engines
In my last article I published a list of “TEN DO’s” from the 1998 edition of “Web Publishing for Dummies”, today we review ten things the authors thought you should NOT do. You might be surprised, as I was, that all ten are still applicable today.
The great thing about this book (if you ignore references to CompuServe, Prodigy and GeoCities) is that it was written before the search engines moved to the front of everyone’s mind. The information presented is primarily focused on creating a better experience for your visitors, and that is something that we should all be working towards.
Take a moment or two and review this list – did I miss anything? more…
• Tuesday, September 09th, 2008
When it comes to technology, do you ever feel like your students are speaking a foreign language? When hearing terms like YouTube, Twitter, Blogs, Wiki, and Furl, some of us who aren’t members of the millennial generation wonder “What are they talking about?” More important still is the next question: “How can I talk to them?”
How many of you have ever wished there was an easier, faster, more efficient method of reaching out to your student body than the traditional methods of newsletters, flyers, or even campus e-mail? How many of you have your own blog? How many have a MySpace or FaceBook page loaded up with pictures from your last family outing? So why not take a few of those “fun” things you already do from home and use them at work? Web sites taking advantage of the social aspects of Web 2.0 make interaction with students almost easy.
While reading this article won’t make you a social media expert, it will hopefully give you some insight into deciphering the terms and tools of this generation, as well as a few suggestions on how you may be able to use some of these tools to reach out to your students. more…
