• Thursday, December 18th, 2008
Do as we say, not as we do
If you are even remotely involved in marketing, communication or PR, you have no doubt heard of Ragan Communications. The good folks at Ragan have been providing expert advice for years. Ragan, like many others in their field, have been getting more involved in Social Media, e-marketing and even Search Engine Optimization (SEO).
One of Ragan’s staff writers recently posted an “aticle” (UPDATE: Original article now resides in member’s only area. Here is a Google cached version)on how to land on the first page of Google. In the story, author Michael Sebastion summarizes for us a presentation made by John Spagnuolo at a recent Ragan conferance (which generally are quite good - you should go to one).
Michael’s summary was well-written and John’s suggestions, aside from implying Web teams are slow and difficult to work with, were accurate.
How many SEO rules can one article break?
The page this article is on breaks many of the rules talked about by John, and a few other important rules of SEO. more…
• Tuesday, December 16th, 2008
Moist, tender beef bathed in a smooth, thick sauce with a wonderful taste, perfect for dipping bread into. This was already a family favorite, but with this last variation it was declared perfect and DONE! This recipe takes a bit of time to prepare, but it is so worth it. Save some prep time by buying pre-cut veggies. more…
• Friday, December 12th, 2008
A friend of mine on Twitter @djpaisley sent me these questions to answer as part of an interview. I decided to post them hand post on my blog which he is also posting on his blog, Dallas SEO Blog.
- How long have you been working in SEO and Internet Marketing and what attracted you to it?
I started doing web design and programming in 1994 after seeing a demo of Mosaic. I fell in love with the web that day. I opened my own Web design company in 1997. As a part of our regular development processes we made sure that sites were designed with the reader in mind, followed proper guidelines for accessibility and had good structure. In the beginning, we didn’t realize we were doing “SEO”. We just called it building pages the right way. After ten years of that, I decided it was time to go back to the corporate world and I accepted my current position of Director of Internet Strategy and Operations. more…
• Thursday, December 11th, 2008
I’m a Search Engine Optimizer (SEO). I like to think I do a good job - not great, but good. By no means am I an SEO industry rock star. While I’ve done a few site reviews for friends and made some suggestions on how they might improve site rankings on Google and the other Search Engine Results Pages (SERPs), I primarily work on my employer’s corporate Web sites.
Because I don’t consider myself an SEO Expert, I find it curious that for each of the phrases below I rank on page one of Google (tested on 12/10/2008). These rankings are not just here in Austin, Texas. Thanks to testing done by some of my Twitter pals, I know the pages have similar ranks in other parts of the country and the world. more…
• Sunday, December 07th, 2008
Would a rose by any other name smell as tweet?
So you have finally gotten so sick of the disparaging remarks directed at you for NOT being on Twitter that you have given in and decided to see what all the fuss is about. You’ve no doubt been searching the web looking for reasons to be on Twitter, and discovered that Twitter isn’t a waste of time, like many people seem to think it is. You may have even read up on how to build your community on Twitter and hopefully you learned how not to build your Twitter community. If you are concerned about getting lost in all the Twitter twerminology, er - terminology - don’t be, there are lots of places you can brush up on your “twitterspeak.” After you’ve been tweeting for a while, you may wonder how you compare to others in your field, or community. Guess what? You are not alone, and thanks to a couple of great tools you can learn how to improve your twinfluence and Twitter grade. Like most new Twitter users, you’ve probably wondered how to find people to follow - Twellow is a Twitter people search tool that should help you track down interesting tweeple. You may want to check out the Twitter page of the Austin Statesman as well, there a few talented and interesting people listed there.
But, that’s not why you are here, is it? No, you have already decided you NEED to sign up, you just want to know what name to use on Twitter.
more…
